Twitter for Real Estate Agents

Twitter for real estate agents

You can use Twitter as a platform to promote your listings and increase awareness about your personal brand. However, you want to know what you’re doing, and in order to do that you have to avoid some of the common mistakes that people make on Twitter. First, you need to have a professional looking profile. Upload a headshot that conveys … Read More

Are You Making These Real Estate SEO Mistakes?

SEO Mistakes You Are Probably Making

Sure it is, but it isn’t everything. There are other things to consider. Take a look at these four mistakes and how to avoid them. This method used to be effective when SEO and the Internet were somewhat new, but not anymore. Now it’s more important to write great content for your audience before going back and optimizing for real … Read More

Got Listings? Here’s 4 Techniques to Get More

How to get real estate listings

Maybe you’re a new agent who hasn’t yet built up your sphere of influence. Or maybe you’re an experienced agent who hasn’t been able to find the time to network in order to get new listings. What do you do? Set up a plan of attack. Know exactly who you’re targeting and what methods you’re going to use to target them before … Read More

Real Estate Postcards – Junk Mail or Lead Generator?

Postcards- Junk Mail or Lead Generator?

The following is a tiny but fascinating summary of things real estate postcards are good for:  Announcing to the neighborhood that you are one of the 4,398 Realtors sending out the exact same old, tired marketing real estate postcards that require them to lug it all the way back into their home and straight into the trash (because after an exhausting day … Read More

Real Estate Facebook Marketing: It’s Not All About You

Real Estate Facebook Marketing

If you tap into real estate Facebook marketing, you can reach more people a lot faster than you would trying to meet them face-to-face. For those of you who have been in the real estate industry for awhile, face-to-face communication used to be the main way to drum up business.. In addition to using the telephone, door-to-door marketing was the … Read More

Real Estate Graphic Design: Create Your Own Marketing Materials in Minutes

Postcards- Junk Mail or Lead Generator?

How much would you say you are spending right now on marketing collateral? Do you even know? Are you sending your designs out to a printer every month, or are you trying to do it yourself on outdated software? It is definitely important to save money where you can, but when you cut costs on your marketing it shows. Potential … Read More

8 Areas to Improve Your Real Estate Website

It’s your first impression when clients want to discover who you are. It tells them what’s most important to you in business and where they fit in. Whatever you do, do not leave the default content on your website. You need to change it. You need to personalize it so that people know that you’re speaking through it to them. The … Read More

How to Launch Successful Real Estate Email Campaigns

How to Launch a Successful Real Estate Email Campaign

You want them to hire you to buy or sell their home. You’re also concerned about providing the best level of service you possibly can. When you show them that it’s about them, they’re going to remember you when it comes time to refer their friends and family to you. They want to know that you’re there. So how do you prove … Read More

Your Real Estate Website: Is it Working Against You?

Your Real Estate Website: Is it Working Against You?

Only better because it doesn’t just list your name and telephone number. Your real estate website can represent you 24 hours a day, seven days a week. The way in which you want it to represent you is an entirely different matter. That’s up to you and based on how well you design and optimize your real estate website. Failure to … Read More

6 Superhero Traits of Successful Real Estate Agents

Competition for commissions is brutal out there and if you can’t find your niche, you’re going to drown in the next wave of opportunity that crashes on your head. Successful real estate agents work until the moon fades behind the dawn. Others won’t leave the office until they know their clients are happy. What separates stellar real estate agents from the mediocre wannabes? As … Read More